Concept and production of a press release for BIORELINE leave-on scrub, targeted at organic and beauty professionals magazines in France: page structure, product concept, copy writing, royalty free pictures selection, design agency briefing and follow-up, printing, emailing and phone chasing of beauty editors.
Free editorials in beauty or novelty pages of Biolinéaires (#1 organic retailers magazine), EchoBio, Le Nouveau Consommateur, Les Nouvelles Esthétiques, Cabines...
